It’s World Pasta Day this week and Bella Italia is celebrating with an initiative that goes beyond the restaurant table and into the heart of local communities.
On Wednesday 15th October, guests are invited to take part in Bring Your Own Pasta Day, where they will have the unique opportunity to enjoy a free main pasta dish while helping stock the shelves of food banks across the UK.
So how does it work?
Guests simply need to bring an unopened packet of dried pasta when they dine in at participating Bella Italia restaurants, and in return they will receive a main pasta dish for free (which average value £15). All of the donated packets will be collected and delivered to nearby food banks to support families in need.
This simple gesture will turn one plate of warming, tasty and comforting pasta into so many more – for people who really need it.
Pasta has always been the hero of Bella Italia’s menu, so by linking its best-loved dishes with an act of giving, Bella Italia is showing how food has the power to unite people, spark joy, and make a tangible difference in the wider community.
A spokesperson has commented: “Bella Italia has always been about more than just great food it’s about family, connection, and community. Pasta is at the heart of what we do, and we know how much comfort and happiness it brings to our guests.”
“With Bring Your Own Pasta, we want to use that same comfort to reach further, supporting local food banks that are a lifeline for so many families right now. By joining us for a meal and bringing along a simple packet of pasta, our guests can help us spread a little more kindness across the country.”
T&Cs:
- The offer is valid on Wednesday 15th October 2025 and is for dine-in guests only at participating stores.
- The promotion is running nationwide, but will not be available at Center Parcs, Edinburgh Northbridge, London Paddington, Leicester Wigston, or Dover.
- Tables of up to six people are welcome to take part in the initiative and can redeem the offer by making at least one purchase. The free pasta will apply to the cheapest eligible main course.
- The offer is not available for takeaway, delivery, or click-and-collect, and cannot be combined with other discounts, set menus, or vouchers. Menu items are subject to availability. Bella Italia reserves the right to amend or withdraw the promotion at any time.
With over 70 restaurants nationwide, Bella Italia is a favourite for Italian-inspired food that celebrates pasta in all its forms. From comforting family favourites to vibrant new dishes, Bella brings people together around the table and with Bring Your Own Pasta Day, that table extends out into the community, where it’s needed most.

