Coffee#1 Celebrates 25 Years With Free Cake Giveaway Across UK Stores
Coffee#1 has revealed the evolving coffee habits of the coffee drinker, with an estimated 100 million coffees served over the past 25 years – equating to 40 Olympic-sized swimming pools of coffee
11.00am-11.30am is the most popular time for ordering a coffee, with a latte our favourite espresso-based drink
To celebrate its 25th anniversary, Coffee#1 will offer a free slice of cake to customers on 30th April
Locally loved coffee shop Coffee#1 will celebrate its 25th anniversary this month, with a free cake giveaway on 30th April, across all 132 of its UK stores.
To mark 25 years on the high street, Coffee#1 has analysed how its customers’ habits have changed from the alternative milk debate to how hacks and trends are evolving its classic coffee orders. The classic latte wins in the battle of the breakfast brews in Coffee#1, while 11.00am and 11.30am is the most popular time for a coffee pick me up.
Around 42,000 litres of cow’s milk are used in store every week, but one in seven coffees are now made with non-dairy options – as demand for plant-based choices has grown. An estimated 6,800 litres of alternative milks are now used every week, with oat milk the most popular choice for the non-dairy customer.
In a quarter of a century, the brand has served an estimated 100 million coffees, equivalent to one cup every three seconds. That’s nearing 2,000 tonnes of coffee and an estimated 15 billion coffee beans, equating to roughly the same weight as 280 elephants.
Since opening its first café on Wood Street in Cardiff in 2001, the brand has grown into a coffee destination favourite; serving around 40,000 customers a day and around 28,000 hand-crafted coffees made by 1,000 baristas.
10 Coffee#1 facts to celebrate 25 years:
Since opening, Coffee#1 has served an estimated 100 million coffees
Coffees poured every day: 28,000
Tonnes of coffee beans used: 2,500 tonnes – enough coffee poured to fill 40 Olympic-sized swimming pools
Most popular drink: Latte
Most popular alternative milk: Oat
Busiest time of day: 11:00am–11:30am
Most popular menu item: Giant Tea Cake
Longest-serving Coffee#1 barista: 16 years
Litres of cow’s milk served per week: 42,000
- Litres of alternative milk served per week: 6,840
Bruce Newman, Managing Director of Coffee#1, says: “We’re incredibly proud to be celebrating 25 years of Coffee#1. From our first store in Cardiff to over 130 locations nationwide, it’s been a remarkable journey. Giving away free cake on 30th April is our way of saying thank you – and celebrating with the communities and store teams across the UK that have supported us along the way.”
To mark the anniversary, every Coffee#1 store will be giving away a free slice of cake with any drink purchased in store on 30th April (while stock per location lasts).
Coffee#1 has also launched a brand-new drink to mark the occasion, the Birthday Fudge Mocha, made with smooth fudge, caramel syrup and dark chocolate sprinkles. The limited-edition drink will be available from Wednesday 8th April to Thursday 30th April, priced from £4.90.
Coffee#1’s presence stretches across England and Wales, from Buxton in the north to Paignton in the South; over 288 miles separates the furthest stores of Brighton and Haverfordwest, while in Cardiff two stores sit just 0.2 miles apart.
Ahead of the big day, Coffee#1 has also launched a birthday app game to kick off the month, where customers can scan the pull the present app for a chance to win a prize. Prizes include 50% off discounts, free soft drinks, cakes or a free hot drink.
